New study suggests teens more likely to smoke electronic cigarettes due to increase in television ads
By Sheri Falk
According to a study published in The Journal Pediatrics, the number of teens exposed to e-cigarette ads has exploded, increasing the likelihood that they will one day try smoking. Researchers found "youth exposure" to e-cigarette ads increased by 256% from 2011-to-2013. A lot of the ads aired on national cable networks. The study found, the cable network AMC aired the most ads, followed by CMT. The also study mentions, many of the ads were also shown during popular network shows like The Bachelor. The FDA is considering banning the sale of e-cigarettes to minors but marketing and advertising restrictions are currently not part of the proposal.
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