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Find the ring of your dreams at Diamonds Direct

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Selecting the perfect diamond is an educational experience.

Take a trip over to Cahaba Village in Mountain Brook and find the ring of your dreams. These "Best of Birmingham"-worthy diamond experts are ready to help you through any jewelry buying occasion.

Selecting the perfect diamond is an educational experience. It starts with the four C's: carat, cut, color, and clarity.

Carat. Carat is the measurement of how much a diamond weighs. A metric "carat" is 200 milligrams. Each carat is subdivided into 100 "points." This gives exact measurements to the hundredth decimal place.

Cut. The cut is renowned for its ability to transmit light and sparkle so intensely. People often think of a diamond's cut as the shape (round, emerald, pearl, etc.). But a diamond's cut grade is really about how well its facets interact with light.

Color. The diamond color evaluation of most gem-quality diamonds is based on the absence of color (so the less color, the higher the grade). The scale begins with the letter D, representing colorless, and continues, with an increasing presence of color, to the letter Z.

Clarity. The process of creating a diamond in nature can result in a variety of internal characteristics called "inclusions" and external characteristics called "blemishes." The Diamond Clarity Scale begins with "flawless" and goes all the way to "included."

The experts at Diamonds Direct at Cahaba Village in Mountain Brook understand choosing the right diamond is a huge decision and will provide educational experience that is second to none Every Diamonds Direct customer receives a personalized diamond education, providing them the tools and resources needed to select the right diamond for their specifications and budget. To learn more, visit their website at www.diamondsdirect.com.